Who walks the Dog provides strategic advise on using innovative ways to optimize your business, focusing on the human factor.
We specialize in social media, CSR and Lean Management.. This is our notepad, more info on http://whowalksthedog.com
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Arjan Tupan
Who Walks the Dog
5 Ways to Attract More Customer Reviews - one is: understand your customer! (via @rickmans)
But, do customers need to get something to give something? Research says no.
90% of consumers surveyed by Baaarvoice say they write reviews to help others make better buying decisions, and more than 70% want to help companies improve the products they build and carry.
Do you have a social media policy? Learn from SAS Social Media manager Dave Thomas (via @VaultCSR)
Interesting interview with social media manager Dave Thomas of SAS, with some great insights on the why and how of a social media policy.
Interesting explanation on how to put behavioral change theory into practice (via @btincq on @OpenIDEO)
How can links in YouTube change behavior?
New product: Connected Working Coach
Your company has set its first steps in using social media, but now you want to take it further. To answer to you specific challenges, and help your team to improve your social media presence and activity, you can ask the help of the Connected Working Coach. For more info, see: http://3bl.me/3c257x
The movie above is taken during a CW Coach session with the staff of the American Chamber of Commerce in Latvia. Great thanks to them for posting it online.
How to make your product a shareable experience (by @rickmans)
Some great examples of how social media can enhance your business and a good model to implement.
Do you have a social media mission control like @Gatorade? (via @jowyang)
Tracking the conversation, reach and results of your social media presence and campaigns is a necessity to be sure it works for you. How do you monitor your social media activity?
How You Can Turn Social Media Usage By Employees Into Saving A Lot Of Money
Bluewire Media talks to Deloitte Digital Australia CEO Peter Williams on how they use social media to save a 'sh!tload' of money. Featuring one of my favorites: Yammer.
via Bluewire Media (http://www.bluewiremedia.com.au/)
